After two years of controversy and disputes, the golf world was stunned on Tuesday when the PGA Tour, DP World Tour, and Saudi-backed LIV circuit announced a shock agreement to merge.
The agreement marks the latest in a series of major investments by Saudi Arabia across sports and entertainment.
Some have described the moves as 'sportswashing', while others say it is an effort to gain 'soft power' and build international influence.
So what does this all mean, and what does Saudi Arabia stand to gain? Professor Justine Nolan, Director of the Australian Human Rights Institute, spoke with SBS News.
Read her interview here.